Projects

Things I have built.

Companies, publications, events, launches, and a book. Different industries, same job every time: take something from where it is to where it needs to be.

Cover of Sports Card Collecting: The Hobby Guide, 2026-2027 Edition, by Tabitha Starkey
Released August 18, 2026The book

Sports Card Collecting: The Hobby Guide

Written for new and returning collectors. How the modern hobby works, how to buy and sell with confidence, and how to build a collection that holds its value. Baseball, football, and basketball.

I did not write about the hobby from the outside. I founded AllStarkey Collectibles, created the Capital City Cards and Collectibles Show at the Raising Cane’s River Center, and have spent years buying, selling, and grading alongside collectors at every level.

  • Edition2026-2027
  • ReleasedAugust 18, 2026
  • FormatsKindle, paperback, hardcover
  • PublisherMastermind Publishing
  • ISBN (hardcover)979-8-234-16195-6
  • ISBN (paperback)979-8-234-17165-8
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The work

Companies, publications, events, and launches.

2017 to present

Cornerstone Marketing Agency

The agency I founded and still own. Baton Rouge based, working with law firms, contractors, and established service businesses across Louisiana, Nevada, Colorado, and Washington. Home of the Cornerstone Growth System™.

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2020 to 2021

LA Women in Business Magazine

Co-created with my sister, Chrisha Rouse, and launched in July 2020 during COVID. A Louisiana print publication distributed across more than 75 locations, built on local writers, local photographers, and community over competition.

Since 2023

AllStarkey Collectibles

The weekend hobby turned into a business. Sports cards and collectibles, and the reason both the show and the book exist.

July 2024

Capital City Cards and Collectibles Show

Created and produced at the Raising Cane’s River Center in Baton Rouge, with appearances from members of the Louisiana Sports Hall of Fame. Tickets sold through Ticketmaster.

Since 2026

Mastermind Publishing

Launched to publish independently with real control over distribution, building toward availability through Amazon, Barnes & Noble, Books-A-Million, and local bookstores.

2013 to 2015

TITAN Inc.

A direct sales and marketing company with contracts for DIRECTV and Cox, operating across two regions with more than 100 employees. Recruiting, training, regional growth, and sales performance.

2019

Major iOS app launch

Led regional marketing across East Texas and North Louisiana. Commercial concepts, scripts, casting, television production coordination, on-camera interviews, and App Store marketing assets.

2019

Papa John’s reputation management

Represented the largest Papa John’s franchise operator in the United States across 27 locations during a national brand controversy. Repositioning and brand communications produced a 13 percent sales increase within 90 days.

2019 to 2025

Contractor and home service growth

HVAC, construction, plumbing, roofing, and remodeling, including Comfort Control Heating, Air & Refrigeration and Roto-Rooter. One construction client nearly doubled annual revenue within a year, from roughly $1.2 million to $2.3 million.

What’s next

Let’s build something.

Business growth consulting for owners who know where they want to be and want a plan to get there.

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